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Tag Archives: ppc advertising

What is Pay Per Click (PPC)? Explain it to me like I’m an 8-year-old

  Let’s imagine. You’re 8. You’ve got a lemonade stand. It’s adorable. Problem is, there are some particularly enterprising grade schoolers on your block this year, so there are five other competing lemonade stands in your neighborhood. How do you make sure yours is the first one people visit? Well, Old Man Google lives right…